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HP to spend $1 m on marketing in India

The marketing budget would be spent over the next two years.

A Hewlett-Packard India statement said the company wants to "dominate the storage market" in the country.

T O D A Y

• Nine is company • NIIT-Aptech pact! • Indian Net product • HP's $1m India plan

The company has unveiled new information storage products including CD writer M820 targeted at mobile professionals using laptops SureStore DLT 80 tape backup drive for high-end IT environments and DVD writer 3100 which provides ability to create, share, store and access content-rich documents.

The information storage market is expanding rapidly in India because there is an increasing awareness among corporations that data is a strategic business asset.

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