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HCL's zero payment SOHO scheme

A Staff Writer in Bombay

HCL has come up with a new scheme to push its BeanStalk range of multimedia SOHO machines, one that in common parlance translates as 'Take now, bleed later'. In corporate terms, that's called zero down payment.

In association with Countrywide Finance, HCL is providing the BeanStalk systems on a variety of instalment schemes. One of these especially designed

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for credit card holders, Express Channel, allows immediate approval of the credit application and delivery on-the-spot.

The idea, according to HCL Infosolutions CEO A Mohan Rao, is that as a white good, purchasing a computer should be uncomplicated.

HCL Infosolutions, part of the HCL group, markets national and international brands of computer systems and peripherals in India, specialising in distribution.

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