WhatsApp names Abhijit Bose as India Head

November 21, 2018 17:41

Popular messaging app WhatsApp on Wednesday named Abhijit Bose as its India head, meeting one of the key demands made by the Indian government.

Bose, who will join the messaging platform early next year, will build WhatsApp's first full country team outside of California and will be based in Gurugram, WhatsApp said in a statement.

Bose and his team will focus on helping businesses, both large and small, connect with their customers, it added.

WhatsApp is deeply committed to India and we are excited to keep building products that help people connect and support India's fast-growing digital economy," Matt Idema, Chief Operating Officer of WhatsApp, said.

As a successful entrepreneur himself, Bose knows what it takes to build meaningful partnerships that can serve businesses across India, he added.

He joins WhatsApp from Ezetap where he has served as co-founder and CEO. Founded in 2011, Ezetap is an electronic payments company backed by top-tier Venture Capitalists.

The appointment comes at a time when the Facebook-owned company has been under tremendous pressure to put in place a mechanism to curb fake messages on its platform, that incited mob fury.

-- PTI

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