Ladta Pahlaj: Amul's witty take on the Udta controversy

June 09, 2016 14:25

The Udta Punjab censorship row has earned CBFC chief Pahlaj Nihalani the monikar of Ladta Pahlaj in the latest ad of Amul Co-operative Ltd, which is known for its witty takes on topical issues.

The recent commercial from the Indian dairy brand features caricatures based on the film's characters -- rockstar Tommy Singh (Shahid Kapoor), doctor (Kareena Kapoor Khan), cop (Diljit Dosanjh) and hockey enthusiast (Alia Bhatt) as the Amul girl with a pair of scissors moving towards them.

Udta Punjab, co-produced by Phantom Films and Balaji Motion Pictures, is scheduled to hit theatres on June 17.

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