Salman launches grooming and personal care brand

May 25, 2020 16:07

Video grab of new hygine products

Superstar Salman Khan has launched his own grooming and personal care brand FRSH. The 54-year-old actor, who has been living at his Panvel farmhouse since the lockdown was announced on March 25 to rein in the spread of COVID-19, unveiled his new brand on social media on Sunday.

Considering the importance of hygiene and sanitisation during the coronavirus pandemic, Salman said he decided to launch a sanitiser as the first product under the brand.

"Launching my new grooming & personal care brand FRSH! @FrshGrooming," the actor posted on his Twitter page alongside a video in which he can be seen introducing the brand. The "Bharat' star said other products will also be launched soon and can be purchased from http://frshworld.com. The products will also be available at various stores across the country once the supply begins. -- PTI

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