CNN, TV18 Broadcast to end alliance after 10 years
June 29, 2015  17:20
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Media firm TV18 Broadcast Ltd and Cable News Network, Inc (CNN) will part ways in January next year at the end of their 10 year brand licensing agreement for English news channel CNN IBN in India.


"The conclusion of the arrangement will enable each company thereafter to chart its own growth trajectory independently in one of the most dynamic, complex and fast growing markets in the world," the two firms said in a joint statement.


In a filing to the BSE, TV18 Broadcast, which operates English news channel CNN IBN, said the company and CNN "will be successfully concluding their ten-year brand licensing and news services arrangement for use of the CNN brand and CNN news content in January 2016".


"The parties have decided not to renew the arrangement," it said. In 2005, Global Broadcast News (GBN), a TV18 group company, had signed a branding agreement with CNN Turner International leading to the launch of English news channel CNN IBN in India.
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