Bollywood megastar Amitabh Bachchan has issued a statement denying that he has entered into a contract with Doordarshan for the endorsement of their channel DD Kisan.


Reacting to a report published in The Hindu newspaper, Amitabh Bachchan said he has not received any money for the same.


His statement reads: I wish to state that I have not entered into any contract with Doordarshan, on the endorsement of their Channel DD Kisan, and neither have I received any money from them. I worked with the advertising agency Lowe Lintas on the campaign for DD Kisan, and have not entered into any contract with them either, nor have I received any money from Lintas, as being stated. My deliverables on this campaign have been executed by me many days ago, said Amitabh Bachchan.


I work pro bono on various issues and DD Kisan Channel is one of them. If there is any evidence or proof to the contrary, please forward them to me for verification, the statement from Amitabh Bachchan further read.

The report published in The Hindu had said that Amitabh Bachchan was roped in for Rs. 6.31 crore and was said to be the most expensive endorsement ever by the actor.

Doordarshans Kisan Channel was launched by Prime Minister Narendra Modi in May this year.