Aishwarya Rai's publicist says ad's creative team responsible for final image
April 23, 2015 11:37
Responding to the open letter written by a group of activists criticising her for appearing in a 'racist' ad by Kalyan Jewellers, for which she is a brand ambassador, actress Aishwarya Rai's publicist has responded saying that she was not involved in the final image that appeared in the advertisement.
'On the onset we would like to thank you on drawing our attention to the observation of the perception of the advertisement. Here is an attachment of the shot taken by somebody during the shoot.
'The final layout of the ad is entirely the prerogative of the creative team for a brand. However shall forward your article as a viewpoint that can be taken into consideration by the creative team of professional working on the brand visual communication,' says the communication from the publicist, who also sent the photograph alongside to media houses.
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