Constructing Kumbh on TV
January 16, 2013  09:19
Monday, 14 January, saw the inauguration of the Kumbh Mela. I remember Gandhi in one of his comments remarked matter of factly that India does not need lectures in crowd control as long as it has the Kumbh Mela. I was contrasting mentally the folklore attitude to the Kumbh with the way TV constructs the Kumbh. TV in India orientalises the Kumbh. It is presented as a fact out of the Guinness Book of Records, as something out of Ripley's Believe it or Not. 

There is an alienation, a distancing, a quaintness as westernised broadcasters approach the Kumbh pilgrimage as creatures in a zoo. The selection of pictures, including those of sadhus, American tourists, a family having a quick dip, etc, provides a tourist vignette of what is our own people, the core of a civilisation. For an ordinary Hindu, the Kumbh is almost genetic. For our TV broadcasters, the Kumbh is alien, a curiosity. At one level, the spectator watching these broadcasters realises that for her Woodstock as a musical festival and protest makes more sense than the Kumbh. What I am suggesting is that media is guilty of orientalising its own people. The Kumbh is more than a ritual.

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