70 pc jump in profits for Chinese web giant Baidu

July 24, 2012 08:56

BBC reports: China's largest internet search engine Baidu, has reported a 70 per cent jump in profits in the second quarter, amid continued growth in its advertising revenue.
The firm reported a net profit of 2.8bn yuan (about Rs 2,441 crore) in the three months to the end of June.

Its advertising revenue rose almost 60 per cent during the period to 5.5bn yuan.
Baidu has almost an 80 per cent share of Chinas online search market, making it an attractive option for advertisers.

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