Cadbury launches Toblerone in India

July 04, 2012 18:23

Cadbury India, a part of Kraft Foods, today announced the launch of its popular chocolate brand Toblerone in the country, as it looks to enhance its
chocolate portfolio. The chocolate brand, which is sold in over 122 countries,
would be available in the country through modern retail outlets in five pack sizes. The company would retail Toblerone at various price points ranging between Rs 65 for a pack of 50 gm to Rs 430 for 400 gm pack.

Good news, but Toblerone was available at most retail outlets anyway.

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