Getting up close with paid news

November 21, 2011 17:16

Imagine being told by a news channel or a newspaper that the minister you voted for was as right a choice as could be or that the zonal officer from your local municipal ward has done an inimitable task or that the food that you consume from a particular brand has the ingredients to unleash the hidden potential out of you or even better, that if you carry out an assignment on an auspicious day as predicted by the pundits your fortunes would change forever'? You'd fall for the bait, right?

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