An open letter by acclaimed painter and Padma Shree Anjolie Ela Menon to media houses...

Dear Sir,

I am extremely distressed by a tasteless TV ad being shown on NEO cricket channel. Is it dying Jawans are supposedly revived by a product called STOP NOT. As an ex-serviceman's wife I am appalled at the trivialization of the efforts and sacrifices made by our brave jawans. I call upon people to boycott this product and the channel to stop playing this ad. Its not clever or funny. Its frankly disgusting and in utter bad taste.

Sincerely,

Anjolie Menon