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Chandrahas Choudhury dissects ToI-Hindu ad war
February 01, 2012
'From around the time of the liberalization of India's economy in 1991, these two venerable newspapers have taken sharply divergent routes toward the business of journalism. Today one might say that they stand, respectively, for a journalistic restlessness that verges on self-harm, and a stability that can seem hidebound.' 

That's Chandrahas Choudhury writing in bloomberg.com about the advertising war between the Times of India and The Hindu newspapers that has gone viral on the internet. Read Chodhury's dissection here.
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